| Author | Title/Subject | |
| Peters, Tom | Thriving on Chaos (Service Pays Handsomely: PIMS & TARP studies) | |
| Peters, Tom | Thriving on Chaos (Case Study: Where Superlative Service is the Norm) | |
| Sewell, Carl | Customers for Life (QTCQ Measures) | |
| Zemke, Ron with Dick Schaaf | The Service Edge (Case Study: The Case of the French Fries) | |
| Zemke, Ron with Dick Schaaf | The Service Edge (Five Fundamental Service Tactics) | |
| Zemke, Ron with Dick Schaaf | The Service Edge (The Case of the Overbooked Hotel) | |
| Zemke, Ron with Dick Schaaf | The Service Edge (Service Recovery) | |
| Decisions |
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| Design |
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| Economics |
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| Empowerment |
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| Excellence |
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| Exercises |
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| Goals |
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| Human Resources |
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| Innovation |
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| Jobs |
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| Knowledge Management |
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| Leadership |
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| Buckingham, Marcus | How HR Can Be "Actively Harmful" (Why people leave organizations) | |
| Carlzon, Jan | Moments of Truth (Empowerment analogy) | |
| Carlzon, Jan | Moments of Truth (15 Second Moments of Truth) | |
| Drucker, Peter | Doing the right things (Drucker on Leadership) | |
| Happ, Ed | Leadership and the Organizational Puzzle (Brochure quote) | |
| Roosevelt, Theodore | The best executive (Teddy Roosevelt on Leadership) | |
| Saint-Exupery, Antoine de | Tasks and shared vision (teach them a yearning for the immensity of the sea.) | |
| Management |
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| Marketing |
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| Measurement |
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| Motivation |
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