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Letters to a Young Manager
Free Pizza for Life
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198
LTYM >
Please note that this letter is in-process; the following are my notes
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Domino pizza story that Tom Peters tells about the impossible to please customer. Result: "free pizza for life"
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References...
Takeaways:
A ludicrous response may be a brilliant marketing coup
Discussion Questions:
For Further Reading:
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, E. G. Happ, All Rights Reserved.
